Selling Simply

20 years. That’s how long we’ve been building WordPress and eCommerce sites for small mom-and-pop shops and massive enterprises alike. We love WordPress and WooCommerce, but the premium extension ecosystem is broken.

We just want to help more store owners and site owners succeed, without selling our souls. We have an incredibly high value on simplicity, elegance, and craftsmanship. Simpull doesn’t aim to solve every problem – but the ones we tackle, we want to solve really well.

The Big Idea

Have you ever used a WordPress site that had a dozen plugins, all of them doing 10,000 things, but none particularly well? We have, too.

Maybe you logged in to your dashboard, only to be bombarded with ads for premium upsells and other offerings from half a dozen extension authors? Or maybe anytime you log into your WordPress Dashboard, it crawls at a snail’s pace because it’s running 20 different license checks in the background. Honestly? It can be overwhelming.

Simpull is a refreshingly simple product incubator for WordPress plugins. We listen to you. We build accordingly. Beautiful code and interfaces. Functionality that just works. Stellar support, engineering craftsmanship, and revolutionary pricing.

And here’s the twist: every customer becomes part of the incubator. Buy any product, and you get access to our community Slack where ideas get shared, problems get solved, and new products get shaped. Not ready to buy? No problem, sign up for our newsletter and get access for fre.

How Does Pricing Work?

Simpull pricing should be, well, simple. We love helping folks migrate away from closed platforms like Shopify to open platforms like WordPress. We do this, in part, based on the promise that when their online dreams do really well, they won’t have costs spiraling out of control.

Unfortunately, with cobbled together functionality across a widely broken and disparately integrated ecosystem, this is rarely the case. To solve simple issues, site owners often end up spending hundreds or thousands of dollars in annual fees for half-baked plugins and nights filled with regret.

Our pricing is simple – you’re not allowed to spend more than $365/year with us. We simply (or is it simpully?) won’t allow it.

We’ll keep solving problems in clean, beautiful code and interfaces built for humans, and versions of WordPress from this decade. If you need to buy one of our $20 or $30 plugins and that gets you where you need to be, fantastic.

Maybe you’ve got big dreams and big problems, and you need to grab five or six of our $99 plugins to do what needs doing? Cool, you get it all for $1/day.

We want to help folks like you build better, without selling our souls. No high-pressure pricing psychology. No crazy sales and constant pop-ups. No licenses.

Simpull is a product incubator for the people.

Wow. Where Can I Sign Up?

Sign up to our newsletter below to learn when we launch our next round of products — and to get early access to the incubator itself.